Wednesday 13 March 2013

DC - Useful packaging

http://lovelypackage.com/student-work-ashley-hohnstein/#more-30847

http://www.ashleyhohnstein.com/

I came across 'In good health' Muesli packaging when trying to categorise packaging, realising this packaging design was more than for aesthetic purpose, which is initially seemed with the heavy amount of illustrative content. The tube its self is reusable, which I really like, but also the lid acts as a way of measuring - one lid full acts as one serving, which I think is a brilliant idea - the designer has thought about the overall consumer purchase and usability rather than just what it looks like, which I admire.





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