So I met up with my collaborative partner, Sophie, to re-write and discuss the development of the brief. I has suggested meeting up to re-write the brief, to combine our two originally written briefs to create some consistence between what we both wanted the brief to be. Naturally by re-writting the deliverables we were able to get a better understanding of each other roles within the brief - Mine lying within surface pattern and illustration and Sophie, in Branding and development.
We discussed a few ideas regarding design direction and roles, with the understanding that the research and concept development process would be done together, and from this with a clear idea of the concept, we will be able to take further work into our own directions.
Concept development and research
Identifying key words / theme
Researching arts and crafts movement
Researching Laura Ashley Company and Heritage
Surface pattern within retail research
Surface Pattern artists
Kitchen products to apply pattern to - extent of range
Research around theme - Content
Look into Arts and Crafts movement
William Morris - Contemporary influence
Ornamental design
Spring & Summer - Theme, Key words...
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