Tuesday 22 January 2013

FMP - Brief 5 - Laura Ashley

After me and Sophie had a chat, and identified that we want to focus our collection on the kitchen area, and the products we design for. Laura Ashley's approach to fabric design reminded me slightly of the store, Cath Kidston so I decided to go and have a look at the extent of their kitchen range and products. Their vibrant oil cloth surface patterns designs aren't quite what me and Sophie are aiming for, were hoping for something more contemporary and reflects Laura Ashley's style. But the extent of the products they have pushed a range of designs across is something we are aiming for; across fabrics such as aprons, tea towels, curtains and crockery such as tea cups, plates, and cutlery.




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