Sunday 17 February 2013

DC - Brief 2 - Sample Coffee Packaging

http://www.behance.net/gallery/Noir/284507

'The packaging is inspired by the  the coffee makers formal qualities of transparency and reflection. It uses only glossy and matte paper to create a fully functional tryptich experience for the buyer, reminiscient of the quazi-spiritual experience of their favorite morning drink.'

I admire the crafting and thought process behind this piece of packaging design, the designer has had to think about the workability, ergnomic qualities and folding / closing processes. This piece of designs works well due to its simplicity and deliverance. 

The purpose of the packaging was to individually package three products, but to make it work as a set. This has been achieved due to the different pockets within the packaging - once opened the products are clearly defined individually, but still apparent that they work together as a consumption material.

The designer stated the thought process of stock was considered - it was inspired by 'The coffee makers formal qualities of transparency and reflection' thus it's use of glossy stock.






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