Thursday, 7 February 2013

DC - Brief 2 - Packaging Pack

Source: http://lovelypackage.com/bols-genever-holiday-gift-pack/

I considered creating a range of products for Douwe Egberts - to be sold as a pack, to entice coffee goers to drink coffee at home. I wanted to supply the coffee product itself, alongside the utensils to use it, e.g A mug - each with the DE logo and seal. This packaging show a creative way of holding and advertising the products - using cut outs and windows to reveal partials of each of the products packaged. Its something I will certainly consider doing.


Packaging designed for retail purpose - using finished such as die cut to reveal bits of the product packaged, to entice customers and interest. 






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