FMP - Brief 8 - Final Boards

FMP - Brief 8 - Final product shots

FMP - Brief 8 - Mail out

I finally got the mail outs back from Lauren after she managed to sew them, sticking to the chosen colour palette using a yellow thread. I'm really happy with the result and hope to send them out next week to the compiled contacts.

FMP - Brief 8 - Invoice

Considering Lauren sells her items through an online shop, I felt it appropriate to produce an invoice design, which would simply act as a template for her to hand write onto. 

FMP - Brief 8 - Mail out construction

I managed to make a start on producing the mail out, firstly digitally printing the photographs onto a tactile sepia toned stock, and secondly screen printing the word elements of the mail out on fabric - the same fabric used for the tags. I'm really excited about how this will look and feel when posted. I wanted it to communicate Thriftbox as being bespoke, handmade and a one off - exactly what each of the mailouts are.

A Mock up, hiding the japanese bind. I'm not sure I like the cover, and have since contacted Lauren to see if, using her sewing machine, could possibly sew together the mail outs, adding a personal sewed touch - again communicating what she does best.

FMP - Brief 8 - Initial Final outcomes shots

FMP - Brief 8 - Final Product shots for website

The main focus of rebranding Thriftbox was to give it a professional and consistent look. As she sells her work online, I recommended I re-shot all of her product shots, as her current pictures didn't reflect the high quality of the products, so I made it part of my brief, to photograph all of her range to adapt onto her site.