Thursday 25 April 2013

FMP - Brief 5 - Lookbook movement

I was really happy to get a glipmse of Sophie working on the look book and advertisement material for the Horticultural collection.

The sources Sophie has been getting her inspiration from - Past Laura Ashley Look books:



The designs Sophie has produced are looking great, the colour co-ordination between type and image are finding a balance. I can imagine it proving difficult to find a colour to apply to the type, which can still be seen in front of the interior image, which is very contrasting and busy in relation to content, but Soph has done a very good job.

It's nice to finally see everything coming together, now Sophies on it, its an incentive for my to start working on the print and production elements and the other tasks assigned to myself.

Sophies work:






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